Question

Consumer perception towards life insurance with respect to lic

Answer 1

like its stable. most of them don't know that it is an agency undertaken by government but it is a government company. they know its face well than others as it is having branches in each and every town possibly, and their agents even rooted in the villages. so they think their money is safe with them than others. they believe it is accessible as it has traditional methods and their agents are in each and every class, sect and religion, and he is posed as one them. these are all perceptions and the truth may differ?