Consumer rights advocates accuse marketers of unfairly creating needs and wants by offering customers unnecessary and often high-priced items. How would you defend the marketer’s point of view that needs and wants cannot be artificially created?
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According to marketers, they need to create an advertisement that excites their customers.
Explanation:
- They often use different tactics such as daily offers, discounts to excite and attract their customers.
- Such tactics are important to attract customers because otherwise, some other brand will replace you.
- However, increasing prices unfairly is against customer rights.
- Because increasing prices is considered a deceptive practice.
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