Question

Corporate and division strategic planning

Answer 1

Answer:

hey here is your answer

Corporate or Company headquarters establish the framework by preparing statements of mission, policy, strategy, and goals, within which the divisions and business units prepare their plans. Some corporations give their business units a lot of freedom to set their own sales and profit goals and strategies. Others set goals for their business units but let them develop their own strategies. Still others set the goals and participate in developing individual business unit strategies.

All corporate headquarters undertake four planning activities:

1. Defining the corporate mission.

2. Establishing strategic business units.

3. Assigning resources to each SBU.

4. Assessing growth opportunities.

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