Create a resume for a job application at a multination company for a position in marketing and communication.
Answers
Answer:
In marketing, you know the value of a solid presentation—and you know how a poor presentation can ultimately sink the proverbial ship. Think of your marketing resume as your professional presentation. So if you're looking to promote yourself for marketing communications manager jobs, view the sample resume below, and download the marketing communications manager resume template in Word.
Begin with your career summary. It should serve as your value statement. Use this section to summarize the key strengths and main value you bring to an employer. Here's an example of a value-driven summary that incorporates a marketing candidate's top accomplishments:
Fortune 500-experienced marketing manager with an eight-year track record of strategizing and executing sales-driving marketing communications campaigns that have:
Captured market-leading dominance (market share gains of up to 58%) for both newly launched and existing product lines.
Increased sales by millions of dollars (up to $5.8M per campaign).
Improved closing ratios to record highs (up to 85%) by equipping field sales with high-quality, low-cost print collateral.
When you're trying to sell a product or service, you focus on the benefits, not the features. The same goes for your marketing resume. Employers want to see what you've achieved, not simply a list of your job responsibilities. The most effective way to focus your resume on benefits, prove your value to employers, and differentiate yourself from the competition is to use bulleted accomplishment statements showing quantified outcomes. Spell out the end results you delivered. Did you increase market share by a certain percent? Did you cause revenue to go up by a certain percent? Did you launch an Internet marketing campaign that increased leads to the sales department? Use hard numbers and percentages wherever possible to back up your claims.
Recent marketing graduates can use their education and internships to make a case for their potential to perform, while mid- and senior-level marketing job seekers can list on their resumes their marketing and leadership skills, how they've used them, and the impact they've had.
Job outlook
Jobs for marketing communications managers are projected to grow by 10% (or 23,800 jobs) from 2016 through 2026, which is higher than average, according to the Bureau of Labor Statistics (BLS). You'll find the highest level of employment for this job in the following states: California, Illinois, New York, Massachusetts, and New Jersey; and in the following metropolitan areas: New York City, Chicago, Boston, Minneapolis, and Atlanta.
As a marketing communications manager, you can expect to earn a median wage of $129,380 per year, or $62.20 per hour, according to the BLS.
Explanation: