critically analyse that despite the urban middle class of india one of the largest youth markets in the world, not many firms introduced brands targeted exclusively at the youth nor have they boast in marketing business models specially for this segment. Yes or no with support your answers with arguments.
Answers
Answered by
0
Answer:
Modern retail is generally targeted towards the urban youth (age group 15-45 years). This segment also typically includes the most affluent section of the society. But successfully entering the rural markets and attracting older customers (aged 55 years and above) is a challenge
Updated: March 30, 2019 1:53 AM
Similar questions