Question

Define and explain the meaning of corporate vision and mission. What are their significant characteristics?

Answer 1

Answer:

Definition and structure.

• A vision statement is a company's road map, indicating what the company wants to become by setting a defined direction for the company's growth.
• On the contrary mission is altruistic - customers centered organization's self sacrifice - what output company gives.

Answer 2

Answer:

Definition and structure.

A vision statement is a company's road map, indicating what the company wants to become by setting a defined direction for the company's growth.

On the contrary mission is altruistic - customers centered organization's self sacrifice - what output company gives.