Define marketing managemant and the funtion of marketing managemant
Answers
Answer:
Management is the processes of
planning, organizing directing
motivating and coordinating and
controlling of various activities of a
firm. Marketing is the process of
satisfying the needs and wants of the
consumers. Management of marketing
activities is Marketing Management.
Explanation:
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Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm's marketing resources and activities.
Marketing Management has the responsibility of to perform many functions in the field of marketing such as planning, organizing, directing, motivating, coordinating and controlling. All these function aim to achiven the marketing goals.