define Substitute goods?
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A substitute, or substitutable good, in economics and consumer theory refers to a product or service that consumers see as essentially the same or similar-enough to another product. Put simply, a substitute is a good that can be used in place of another.
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a a substitute good is a good that can be used in place of another. in a consumer theory, substitute goods are substitute goods are goods that a consumer perceives as as similar as comparable so that having more of one good causes the consumer to so desire less of the other good.
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