Question

definition of marketing research problem ​

Answer 1

Answer:

In simple words, it is to determine the preferences and buying behavior of the customers and to study whether a particular product or service will be profitably sold or not. The problem statement defines specific and distinct objectives behind conducting the study.

Answer 2

In simple words, it is to determine the preferences and buying behavior of the customers and to study whether a particular product or service will be profitably sold or not. The problem statement defines specific and distinct objectives behind conducting the study