Describe any five strategies developed by the printers and publishers in the 19th century to sell their products. (CBSE class 10th question) (Please tell the strategies of 19th century and not of 20th century as most of the people do with this question or command)
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New strategies to sell their products:
Serialisation of important novels in 19th-century periodicals. This gave birth to a particular way of writing.
In the 1920s in England, popular works were sold in cheap series called the shilling series.
Publishers feared a decline in book purchases during the Great Depression in 1930s. They brought out cheap paperback editions of novels to sustain buying.
Printers published new books.
In the 20th century, the dust cover or the book jacket was also introduced.
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