Question

Describe social responsibilities of advertising.

Answer 1

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The notion of socially responsible advertising comprises a set of standards and rules of conduct adopted in the advertising industry and it refers to relationships between an enterprise and its customers, partners, employees and competitors affected by advertising activities.

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Answer 2

Answer:

Socially responsible marketing is critical of excessive consumerism and environmental damages caused by corporations. It is based on the idea that market offerings must not be only profit driven, but they must also reinforce social and ethical values for the benefit of citizens.