Social Sciences, asked by prakritybhardwaj36, 1 year ago

describe the relationship between advertising and democracy

Answers

Answered by anshika8083
9
Democracy has equality as its integral part. There are many ways in which advertising links to the issues of equality.

Cost: Advertising involves enormous costs. Advertising a brand usually involves crores of rupees. The money that is spent on advertising is for

Producing and showing advertisementsRepeating the advertisements many times so that it registers in the minds of the people. This is important because already there are a number of advertisements of a number of brands. So repeating one’s advertisement increases the chances of consumers remembering the particular brand.

The high costs involved mean that only large companies can advertise. People owning small businesses cannot afford to do so. Hence people who sell home-made pickles, papads, jams, etc. are not as valued by consumers as the branded products. These homemade items have to be sold in local weekly markets only.

Loss of livelihood of small businessmen: Advertisements create a wrong notion in the people’s minds regarding product quality. They make us believe that packaged and branded products are far superior in quality than the non-branded ones. But in reality, the quality of the product is not related much to the packaging that it comes in. This tendency of the people of shifting to branded products and ignoring the non-branded ones results in the loss of livelihood of many small businessmen.


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Answered by Anonymous
12
hey mate
Advertising:-
Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non personal message to promote or sell a product, a service or a idea. 
Democracy:-
Democracy is a system of government in which the citizens exercise their power directly or elect representatives from among themselves to form a governing body.
Relationship between advertising and democracy:-
Advertising plays an important role in providing the required information about any product, service or idea to the general public. It also allows people to form their opinion and participate in democratic debates and discussions.
There is very close relationship between advertising and democracy. Media helps to prepare cultural and political diversity in the country. Advertising also communicates the policies and politics of the government to the society so that the citizens can make their opinion about the policies and ideas of the government. Right political choices are very necessary for the healthy society and also for the success of the democracy. Hence the advertising plays an very important role in decision making regarding democracy
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