Question

Describe the tools of Promotion Mix.

Answer 1

Answer:

The 4 Ps of marketing are product, price, place and promotion. All four of these elements combine to make a successful marketing strategy. Promotion looks to communicate the company's message across to the consumer. The four main tools of promotion are advertising, sales promotion, public relation and direct marketing.

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Answer 2

Answer:

Promotion Mix is the intergration of Advertisement, Personal Selling , Sale, Promotion, Public relations and Direct Marketing. The marketers need to view the following questions in order to have a balanced blend of this promotional tools.