Question

dfine the types of integration​

Answer 1

The main types of integration are:

Backward vertical integration

This involves acquiring a business operating earlier in the supply chain – e.g. a retailer buys a wholesaler, a brewer buys a hop farm

Conglomerate integration

This involves the combination of firms that are involved in unrelated business activities

Forward vertical integration

This involves acquiring a business further up in the supply chain – e.g. a vehicle manufacturer buys a car parts distributor

Horizontal integration

Here, businesses in the same industry and which operate at the same stage of the production process are combined.

Answer 2

Answer:

The main types of integration are: Backward vertical integration. This involves acquiring a business operating earlier in the supply chain – e.g. a retailer buys a wholesaler, a brewer buys a hop farm. Conglomerate integration. This involves the combination of firms that are involved in unrelated business activities.