Question

difference between licensing and franchising​

Answer 1

Answer:

franchising

Businesses usually start franchising once their business models have been perfected and proven to make money and their brands have at least some regional recognition. So, not only do you get to leverage the brand’s name, but you also get access to all its support systems in exchange for a fee.

licensing

At the other end of the spectrum is the licensing model, where you pay for the use of the intellectual property, but you are free to run your business however you like. The brand that gives you the license may specify the purpose their intellectual property is to be used, but they won’t provide you with any support like site selection, training, marketing or any of the other support systems you enjoy when you are part of a franchise system.

Explanation:

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