Difference between old marketing concept and new marketing concept
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The first and foremost difference between the two is that while traditional marketing focused on selling the products which were produced by the company whereas modern marketing first looks at from customer satisfaction point of view and then produce the product according to needs of the customers subsequently selling ..
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Traditional Marketing concepts focuses on products only. Modern Marketing concepts focuses on customer's needs and wants. ... It targets customer in focus of product/service selling and availing high profit. It targets customer in focus of providing product/service and availing satisfactory profit.
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