Business Studies, asked by saikatsingh7037, 1 year ago

Difference between transactional selling and relationship marketing

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Answered by Rajeshkumare

The main difference between relationship selling and transactional selling is in the approach.Transactional Selling: This strategy is all about short-term solutions. The sales rep is primarily concerned with the promotion and selling of the product with little or no emphasis on customer needs.

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