Different types of supply chain strategies
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Supply chain strategies generally conform to one of six types. Choose the best one for your organization, and you'll manage your business more effectively.
Supply chains encompass the end-to-end flow of information, products, and money. For that reason, the way they are managed strongly affects an organization's competitiveness in such areas as product cost, working capital requirements, speed to market, and service perception, among others. In this context, the proper alignment of the supply chain with business strategy is essential to ensure a high level of business performance.
In 1997 Marshall Fisher introduced the revolutionary concept of supply chain segmentation in his famous article "What is the right supply chain for your product?"1 Following Fisher's article, several academics and consultants, including Lee,2 Gattorna and Christopher,3 Ketchen and Hult,4 Martínez-Olvera and Shunk,5 and the consulting firm A.T. Kearney,6 among others, developed several models regarding the formulation of supply chain strategy.
Supply chains encompass the end-to-end flow of information, products, and money. For that reason, the way they are managed strongly affects an organization's competitiveness in such areas as product cost, working capital requirements, speed to market, and service perception, among others. In this context, the proper alignment of the supply chain with business strategy is essential to ensure a high level of business performance.
In 1997 Marshall Fisher introduced the revolutionary concept of supply chain segmentation in his famous article "What is the right supply chain for your product?"1 Following Fisher's article, several academics and consultants, including Lee,2 Gattorna and Christopher,3 Ketchen and Hult,4 Martínez-Olvera and Shunk,5 and the consulting firm A.T. Kearney,6 among others, developed several models regarding the formulation of supply chain strategy.
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