Differentiate brand name from trademark. Give three specific examples of each.
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Brand name vs trademark – tabular comparison
Brand name vs Trademark
Fundamental concept
Legal difference
Brand name is not a legal name. It is simple product name given by company or business
Trademark also known as legal name or legal mark of the company or business
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1●Easy way to remember the product contrary to competitor’s product or brand.
2●Brand name is not a legal name. It is simple product name given by company or business
3●Associated with culture, personality, vision, and reputation.
1●Conceptually, It is a source of origin of any product or service.
2●Trademark also known as legal name or legal mark of the company or business
3●Associated with description, packaging, and color scheme
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