Question

Discuss about Interview Method.
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Answer 1

Answer:

An interview is generally a qualitative research technique which involves asking open-ended questions to converse with respondents and collect elicit data about a subject. The interviewer in most cases is the subject matter expert who intends to understand respondent opinions in a well-planned and executed series of questions and answers. Interviews are similar to focus groups and surveys when it comes to garnering information from the target market but are entirely different in their operation – focus groups are restricted to a small group of 6-10 individuals whereas surveys are quantitative in nature. Interviews are conducted with a sample from a population and the key characteristic they exhibit is their conversational tone.

Answer 2

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Every individual in our daily life meet with other and discuss something with him. This is the process of interview b/w interviewer and interviewee. The daily conversation b/w patient and doctor or student and teacher are the examples of interview. In interview the investigator and the respondents set together and they exist a face to face conversation between the two for a specific purpose. Interview is a process of meet with interviewee either by telephone or face to face conversation to discuss some purposeful thing.