Discuss briefly the different types of Market survey and their suitability for use.
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Explanation:
different types of market survey are:
1 – Market Investigation Surveys. ...
2 – Market & Customer Profiling Surveys. ...
3 –Purchasing Tracking Surveys. ...
4 – Customer Motivation Surveys. ...
5 – Customer Expectations (& Attitudes) Surveys. ...
6 – Customer Retention Surveys. ...
7 – New Product Concept Analysis Surveys.
suitability of market survey:
*The main goal and objective of a market survey is to collect data surrounding a target market such as competitor analysis, pricing trends, and customer expectations. Whether you are leading a startup company or a tenured business, it is important to understand the needs of your customers.
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