Discuss how psychological factors can affect consumer buying behavior?
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There are four psychological factors that influence consumer behaviour: Motivation, perception, learning, and attitude or belief system. ... Consumers make purchase decisions every day. When they make a decision about your product, they're thinking about solving a need.
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- There are four psychological factors that influence consumer behaviour: Motivation, perception, learning, and attitude or belief system. Consumers make purchase decisions every day. When they make a decision about your product, they're thinking about solving a need.
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