Discuss various function played by channel intermediates
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Answer:
The purpose of a channel intermediary is to move products to consumers, whether in the business or consumer sector. Channel intermediaries also provide transactional, logistics and facilitating functions, such as physical distribution, inventory storage and sorting.
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Explanation:
Most products are purchased from channel intermediaries, whose main purpose is to deliver product from the manufacturers to the end users. The purpose of a channel intermediary is to move products to consumers, whether business or consumer. Some intermediaries take title, or ownership, of the product from the producer. This means that they can set the price and control the final method of sale. This would be an example of a retailer.
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