Question

discuss various sales promotion tools in international marketing to enthuse Consumers, middle man and own sales force to buy the product​

Answer 1

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sales promotion techniques :-

1. REBATE

it refers to selling product at a specific price which is less than the original price for a limited period of time. this offer is given to clear off the excess stock and inventory.

2. DISCOUNT

this refers to reduction of certain percentage of price from list price for a limited period of time. the discounts induce the customer to buy and buy more.

3. REFUND

this refers to refund or part of price paid by customer on presenting the proof of purchase .

4. SAMPLES

it refers to distribution of free samples of the product to the customer . these are distributed when the seller wants customer must try the product . generally , when a new product is launched .

5. QUANTITY DEALS

it refers to offer Xtra quantity in a special package at less price or on Xtra purchase some quantity free .

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Answer 2

The various sale promotion tools in international marketing to enthuse consumers are providing free samples, exchanges, sales promotion mails, coupons, demonstrations, Cash refund offers or rebates, Money Back Guarantee and many other methods are used.

Explanation:

• The sales-promotion tools can be used for the dealers, middlemen, consumers and the sales force who are used by the manufacturers for selling their products. The consumer promotions are incentives for the  consumer to entice them to buy more.
• The middlemen are an important link in the field of distribution. When a marketer aims at building a dealer inventory then they do so by offering additional quantities of  merchandise as an incentive for selling.
• The marketing companies prefers to give away attractive and useful articles as gifts to the dealers against the orders placed. There are dealer coupons for building brand loyalties among the dealers

To know more about consumers

Who is a consumer? What are the responsibilities of a consumer?

https://brainly.in/question/12054361