Business Studies, asked by fifty28, 4 months ago

Distinguish between publicity and advertising.​

Answers

Answered by Raisabano4536
3

Answer:

Advertising is a sponsored promotion done for the purpose of selling the product, whereas publicity is a free activity aiming at spreading information or news. When advertising is a strategy belonging to the promotion mix, publicity can be seen as a part of public relations.

Answered by Anonymous
2

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In marketing, publicity is the public visibility or awareness for any product, service or organization (company, charity, etc.). It may also refer to the movement of information from its source to the general public, often (but not always) via the media.

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Advertising is a means of communication with the users of a product or service. Advertisements are messages paid for by those who send them and are intended to inform or influence people who receive them, as defined by the Advertising Association of the UK.

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