Question

Dividing an audience into various subgroups is known as
Select the correct option
Audience segmentation
o
Audience segregation
O
Audience identification
.
Audience targeting
O​

Answer 1

Answer:

audience identification

Answer 2

Answer:

Audience segmentation

Explanation:

Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics.