Question

Driving for services that customers want and are willing to pay for means​

Answer 1

Answer:

much a customer likes your product or service once he has it; how easy it is for him to obtain it; and how expensive it is to own the product. We will refer to the first part as consumption utility, the second part as accessibility, and the third part as the cost of ownership.

Consider consumption utility first. Consumption utility comes from various attributes of a product or service. For example, legroom (for air travel), the distance between two charges (for electric cars), weight (for bicycles), pixel count (for cameras), size (for clothing), and entertainment (for movies). The many possible attributes can be categorized into two groups: