Effects on purchasing power of a customer due to discount
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discounts are the way to leave people and make them to feel its necessity people tend to bargain to get a fair price and if a companies offer something like this it is a common psychology to think that they are getting the best brand at a cheaper price through it isn't truth the whole economy will become consumer based on the whole world had seen the mask effect in 2007 to 8 people didn't care about their purchasing power but to purchase with their virtual money or credit cards there are two reasons for consumer wanting to purchase one necessary items under 2 vanity items the psyche of discount satisfy both
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