Elucidate the role of media in health education
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Answer: Mass media play crucial role in disseminating health information and increasing awareness about health education. Media not only spread awareness, but also inform and educate people over a period of time. This ultimately helps in the change of attitude & behavior of audience for achieving better health.
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The importance of effective communication among public health officials, the media, and the public is particularly critical during crises. During such times, the news media play an important role in amplifying or attenuating the public's perception of risk and serve as a key link in the risk communication process.
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