ESSAY ON BOOKS V/S ELECTRONIC MEDIA
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We are living in a rapidly developing and modernized era where technology is taking charge in every walks of our life. This technology may come with many advantages and disadvantages as well. Every development is due to rapid modernization, improvement of old administration methods and the use of new technology to make things even better. However, with the growing modernization, human demand for knowledge is also increasing. Media serves an important role in keeping people informed about the events and innovations around the globe. This information may reach us in two forms, either through print media which is the oldest method, or the other one can be electronic media. With the improvement of electronic media during the past few years and daily reports on achievements, electronic media has dominated over print media during the past few years. Print media is the oldest form of Mass Media, and still not outdated. Daily about 70% of people start their day by reading a newspaper, which is the oldest media around the world. The newspaper gives us information about the whole world within a few minutes of a reading session, with a choice to skip the topics that we are not really interested in.
Print Media still forms an important part of Media Industry which has been given a competition by electronic media and a new technology called e-newspaper applications. But still, newspaper holds its value even today and is competing strongly with technology backed media. Basically said, words printed with ink on paper that is attached in different ways provide different kinds of information, education and entertainment. These may consist of chapters or themes, pictures, advertising and so on and the emphasis is made on makeup and an attractive appearance.
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Answer:
The ancient cave paintings, hieroglyphs, symbols, maps, and drawings are all examples of how human being communicated from time to time. The major forms of media used all around the world today are print media, electronic media. In this article, an attempt has been made to compare print media and electronic media. Print media contain materials that are available to us in printed form and which we can carry with ourselves or we can simply say they are portable. The major types of print media are books, magazines, newspapers, newsletters, posters, brochures, press releases etc.
Books are the oldest medium among all the print media and them re still one of the most widely used among all. These were the books that contributed to the development of libraries in medieval times across Asia and Europe. Magazines and newspapers are relatively new form of print media which gained popularity and became common in the 20th century all over the world, thus becoming leading medium of mass communication. The advent of newspapers and magazines greatly helped in the communication at the local, national as well as global levels during the last two centuries.
It can also be said that these acted as agents of globalization to a large extent. They also helped in anti-colonial movements across the world. Electronic media imply to that form of media which can only be accessed by an electronic device. The largely used electronic media are radio, television and internet. Radio is no doubt the oldest of electronic media. It came to the public in late 19th and early 20th century and within few years it became one of the daily items of use for millions of people worldwide.
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