essay on wholesale market of garments
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Answer:
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Explanation:
Wholesale fashion distribution refers to the global market of bulk clothing sales, in which producers, wholesalers and sellers are involved in a commercial, business-to-business process.
Wholesale markets therefore play a crucial role in the vertical coordination of food markets, equilibrating supply with demand and facilitating price formation. Their role reduces per unit marketing costs, promotes stable markets for local produce and encourages increased output and productivity.
Wholesale marketing usually involves the products being rebranded under the company's brand. Example – A department store getting the groceries and then selling it with the store's brand. In the real world, the role of the manufacturer will be invisible and that of the company will be noticeable.
There are two basic kinds of merchant wholesalers: 1) service (sometimes referred to as full-service wholesalers) and 2) limited-function or limited-service wholesalers.