Question

Evaluation of the individual companies performance against the whole industry is

1 market share
2 product share
3 price
4 place

Answer 1

Market share analysis is the process of bench-marking.

Benchmarking is the most suitable word here.  

Bench-marking is the way toward contrasting an organization's key measurements, for example, execution and practices with all others in the business. It is an approach to mark how far away the organization is from industry standard dimensions and gives an immediate correlation with industry bests. It may be connected for the entire organization, an explicit item or a fragment of items.  

Bench-marking is a basic activity for huge organizations in order to look at their execution and settle on key enhancement factors that can improve their business prospects.  

In this manner, the assessment of an individual organization's execution against the entire business is called bench-marking.