explain concept of segmentation
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Definition: Segmentation means to divide the marketplace into parts, or segments, which are definable, accessible, actionable, and profitable and have a growth potential. ... Segmentation allows a seller to closely tailor his product to the needs, desires, uses and paying ability of customers.
Answered by
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Segmentation means to divide the marketplace into parts, or segments, which are definable, accessible, actionable, and profitable and have a growth potential. ... Segmentation allows a seller to closely tailor his product to the needs, desires, uses and paying ability of customers.
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