Explain different methods by which your organisation is managed strategically and operationally.
Use examples to support your answer.
I picked Nike
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Explanation:
An operational plan (also known as a work plan) is an outline of what your department will focus on for the near future—usually the upcoming year. Simply put, your strategic plan shares your vision for the future, while your operational plan lays out how you'll get there on a daily to weekly basis.
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Nike Inc is a Sport shoes, apparel and equipment and the world's leading manufacturer and seller, Nike Inc. Partly because of efficient & effective operational management (OM), this "market position is based". In the strategic decision areas of business management, managers of Nike must continuously examine & improve strategies and approaches to ensure success. These are key decision areas for the management of streamlined activities & productivity, which address business objectives and goals efficiently
Explanation:
- Design of Goods and Services : In this strategic area, Nike's sports footwear & other products are designed. The objective of the operation management is to make sure that the product design is aligned with business objectives and corporate capabilities. Nike Inc. concentrates on designs based on state-of-the-art technology and current market preferences.
- Quality Management: In its products & processes, Nike emphasizes quality. The aim is to meet customers ’ expectations concerning product quality in this strategic decision field. This concern is addressed by the company's operational management via the application of "high quality standards" & "total quality management" (TQM) to manufacture sporting shoes and equipment.
- Location Strategy: In this strategic decision area of operational management, the physical location is typically of concern. The aim is to improve "efficiency & costs" by bringing suppliers, employees, & the target market closer. For Nike Inc., the operations managers apply a "corporate strategy" which sets out production sites based on costs & proximity to the major markets
- Process and Capacity Design: This strategic decision area necessitates operational management by Nike to prioritise "rationalization & production efficiency". The aim is to make sure that the production is adequate, efficient & effective. Operations managers at Nike use continual strategies to enhance their production objectives and market dynamics to support their needs.
- Layout Design & Strategy: The management of Nike operations deals with the design of its facilities. The goal of this strategic decision area is to optimise workflow based on the needs of human resources, capacities, inventory, & technology . Nike's business managers only use the layout and strategy for their businesses. For instance , the company uses office layouts in which staff can move easily. In design and strategy, Nike does not control the factories that produce clothing, athletic shoes , & equipment.
- Supply Chain Management: Nike has outstanding supply chain management that assist efficient production to "support" global sports shoes , clothing and appliances business . The goal in this strategic business decision is to "align the supply chain" with the overarching strategic goals of the company. Nike Inc.'s supply chain "automation & optimisation" of transportation distances between suppliers, manufacturing installations, distributors and retailers fulfills this objective.
- Inventory Management: The aim in this strategic decision area is to sustain management of operations which minimises inventory costs while maximising their effectiveness and quality. Nike's business managers use a perpetual inventory management method, involving the continual monitoring & movement to distributors & retailers of stock from the supply chain.
- Job Design & Human Resources: The goal of this strategic operational decision area is human resources adequacy & maintenance. Nike Inc. 's internal "leadership development, coaching and mentorship" satisfies this concern. In order to ensure "person-to-job-fit", the company also regularly evaluates the tasks.
- Scheduling: Nike 's plan approach focuses on corporate operations & the coordination of the supply chain with "retail & distribution" operations. The purpose of this strategic operational management decision area is to maximise the use of resources. Managers of Nike Inc. fulfill this objective by automation. Business office schedules are standardised & the supply chain schedules are adjusted in accordance with market conditions. Depending on "market demand" for its sports footwear, equipment & clothing, Nike applies changes to the supply chain.
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