Explain the basic Model and Nicosia Model of Consumer Buying Behaviour
Answers
Answered by
25
Answer:
the basic Model and Nicosia Model of Consumer Buying Behaviour
Answered by
16
Answer:
Nicosia, an expert in consumer motivation and behavior. This model focuses on the relationship between the firm and its potential consumers. The model suggests that messages from the firm (advertisements) first influences the predisposition of the consumer towards the product or service.
Similar questions