Explain the need for consumer consciousness by giving two examples. Answer
Answers
Consumer attitude is complex so a clear understanding of consumer values, attitudes, behaviors, combined with associated product trends, provides powerful insight into today’s consumer buying habits.
For a product to be successful being aligned only at least one of these mega trends will be crucial.
Understanding the new interpretations of the new-trends can food and drink producers remain `on-trend’ in the long-term.
Over the past five years Data monitor has been tracking the consumer trends that are shaping the consumer packaged goods’ markets.
Answer:
Consumer consciousness is being aware of your right as a consumer while buying any goods or services. Consumers have the right to be protected against the marketing of goods and delivery of services that are hazardous to life and property. Example :
The ISI and Agmark logos are quality certification on certain classes of products. Consumer must look for such certifications while purchasing items requiring these marks.
Because of conscious consumers, most of the sweet shops do not include the weight of the container when they weigh sweets.