Explain the relationship between social influence and persuasion
Answers
Our thoughts and actions are influenced by other people, whether we are passively observing their behavior or actively complying with their requests. Persuasion is a form of social influence in which an audience is intentionally encouraged to adopt an idea, attitude, or course of action by symbolic means. We investigate communication's critical role in persuasion and social influence processes, from the way influential messages are composed to the technologies that disseminate them and the effects they have on various audiences. Recent research in this area has examined personal branding, deceptive appeals in advertising and argumentation, linguistic persuasion devices, media selective exposure, priming in virtual environments, and the effectiveness of advertising placed in video games.
Social influence and Persuation is a symbolic process in which communicators try convincing people through messages to change their attitudes, it also involves a deliberate attempt to influence others. self persuasion is a key.
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