Explain the role of government in promoting in iternational markerting
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Governments play an active role in the facilitation of international trade. They help to prevent financial crises and to attract foreign investment. Let us study further on how government helps in promoting international business.
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>The government imposes less restrictions by removing barriers on foreign trade and foreign investment.This is known as liberalisation.
>Government can negotiate at the world trade organization for fairer rules in order to promote international trade.
>Government ensures that the policies protect the interests of all the people in the country hence ensuring a safe competition and better performance of producers.
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