Question

Explain the significance of marketing research.

Answer 1

Hope this answer help you and also it make me brainlist

Market research is the process of gathering and analyzing information about customer groups, competitors, your industry and the general business environment. Whether a company is small or large, market research plays a vital role in decisions about what products or services to offer and how to sell them.

Answer 2

Explanation:

The importance of market research is that you can use tools of marketing campaigns (questionnaires, meetings, discussions,.

• messaging) to reach a wide audience of customers, reduce the timeframe within which your product/service reaches the customers, investigate current and future needs and expectations of the ...