Question

explain the use of services cape?
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Answer 1

Explanation:

The services cape includes the appearance, equipment, signage and layout of a service outlet.

Answer 2

Answer:

Servicescape is a model developed by Booms and Bitner to emphasize the impact of the physical environment in which a service process takes place. ... In other words, the servicescape refers to the non-human elements of the environment in which service encounters occur.

Explanation:

The servicescape is important because it can either enhance or suppress these emotions. We also examine the effect of overcrowding on the perceived quality of the servicescape, and on the level of excitement experienced by consumers.