Question

Explain which product/market expansion grid strategy Twitter is using in order to keep up with competitors like Apple and Facebook.

 Discuss whether organic growth is more sustainable or whether companies should keep pushing their growth by acquiring other companies.​

Answer 1

Answer:

The Product Market Expansion Grid, also called the Ansoff Matrix, is a tool used to develop business growth strategies by examining the relationship between new and existing products, new and existing markets, and the risk associated with each possible relationship.

Answer 2

Explanation:

Explain which product/market expansion grid strategy Twitter is using in order to keep up with competitors like Facebook.