Factors affecting price internal and external
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HEYYA FRND
__________
Internal factors:
1. Organizational factors:
Pricing decisions are held at two levels in the organization. Over-all price strategies are done by top executives, they determine the basic categories that the product is in the context of market segments is settled at the lower level in the real mechanics of pricing and focuses on individual product strategies. is. Generally, some combination of production and marketing experts are involved in choosing the value.
external ..
Market demand for a product or service clearly has a major impact on pricing as demand is influenced by the size of the factors, numbers and rivals, the value of future buyers, their ability and willingness to pay, their preference etc. When determining it is kept in mind.
By trying different prices in some markets and comparing the results with a controlled market, some tests can determine the estimated value in the markets in which the value is not changed. If the demand for the product is stable, high prices may be fixed. On the other hand, if the demand is elastic, the firm should not fix high prices, but should lower the price compared to the competitors.
_______
THANK
YOU
@SRK6
__________
Internal factors:
1. Organizational factors:
Pricing decisions are held at two levels in the organization. Over-all price strategies are done by top executives, they determine the basic categories that the product is in the context of market segments is settled at the lower level in the real mechanics of pricing and focuses on individual product strategies. is. Generally, some combination of production and marketing experts are involved in choosing the value.
external ..
Market demand for a product or service clearly has a major impact on pricing as demand is influenced by the size of the factors, numbers and rivals, the value of future buyers, their ability and willingness to pay, their preference etc. When determining it is kept in mind.
By trying different prices in some markets and comparing the results with a controlled market, some tests can determine the estimated value in the markets in which the value is not changed. If the demand for the product is stable, high prices may be fixed. On the other hand, if the demand is elastic, the firm should not fix high prices, but should lower the price compared to the competitors.
_______
THANK
YOU
@SRK6
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