father of mass communication
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Wilbur Schramm is the father of mass communication.
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Answer:Wilbur Schramm
Meet The Father of Mass Communication! During his lifetime, Wilbur Schramm wrote 25 books based on his research of communication, with heavy emphasis on mass communication and media. Wilbur's large role in founding and shaping communication studies have nicknamed him the “Father of Mass Communication”.
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