Features of a product, all 5 list them
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1
Answer:
The main characteristics or essential features of a product are as follows:
Tangible Attributes.
Intangible Attributes.
Exchange value.
Utility Benefits.
Differential Features.
Consumer Satisfaction.
Business Need Satisfaction.
Starting Point of Marketing Planning.
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6
Answer :-
FEATURES OF A PRODUCT :
1. Tangibility
2. Associated attributes
3. Life cycle
4. Exchange value
5. Need satisfaction
MARKETING :
It is a process of planning, promoting, pricing and distributing products and services which can satisfy wants of present and potential customers.
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