Question

Fill in the blank: when identifying buyer's journey content for a long-term content strategy, it's important to focus on content for the ___________ stage(s). Certifications answers

Answer 1

Answer:

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Answer 2

When identifying a ‘buyer's journey content’ for a long-term ‘content strategy’, it's important to focus on content for the awareness, decision and consideration stages.

Explanation:

• A ‘long-term plan’ and content strategy identifies and organizes the different initiatives and campaigns during the period of the long term.  

• When the content has to be created over a period of one year the process of planning provides the road map for the content.  

• The organized plan helps the team to be ready to manage the content needed for different marketing initiatives.  

• It helps with providing insight and motivates the type of actions necessary to achieve the business goals.

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