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The media plays a prominent essential role in the formation of public opinion through several influential organs such as the press, radio, television, cinema, theater, books and social networking sites, which is one of the most important means of communication with the public.
This means of influencing work in combination, and in the consistency and integrity of the formation of public opinion on various topics and circumstances and situations and problems that present themselves on the mind and that relate to various aspects of political, social, cultural or economic.
The press is one of the most powerful media and most capable of forming public opinion and the formation of the conscience of the masses through what is published articles and commentaries, news and investigations, photographs and cartoons, and adopt modern journalism heavily on pictures and drawings in influencing public opinion, the picture is brilliant and expressive singing from the dozens of articles and talks, including do not talk to him the most powerful pens. The cartoon, it is one of the most powerful weapons of modern journalism, because it draws the attention of the reader and contemplates a long performs to the subject matter hereof and conscience immediately, and thus takes effect effective and successful manner.
Television is the latest means of influencing public opinion, which resulted in the twentieth century and also the most dangerous because it offers audio-visual word and the word at the same time together.
In recent years, the seriousness and the importance of television and its impact in the formation of public opinion and led prompted the capitalist monopolies in the United States to take a means to guide public opinion to serve their interests.
Under the capitalist monopolies, which controls this device in the United States, this device is used in advertising for the US presidential election, television and is distinguished from other media several advantages.
The social network are considered the most prevalent on the Internet, because of its characteristics that distinguish them from websites, encouraging Internet surfers from all over the world on increasing the turnout, at a time when demand fell on websites, despite the severe criticism faced by Social networking has always been especially site (Facebook), which is accused by the criticism of the negative impact and direct the family of society, and contribute to the disintegration of his contract and collapse, there is of seeing it as an important means of growing and docking between the communities, and bring the concepts and visions with the other, and see and learn about the cultures different peoples, in addition to its active role and outstanding as a viable way connection in donations and mass uprisings.
In the end, we can say that social network became a big role in influencing public opinion clearly.