Give an example of global company that employs high-price strategy and explain its value proposition to the market.?
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Pricing your products and services is one of the most daunting yet most crucial parts of doing business. The goal of strategic pricing is to maximize your profit, but it’s a lot more complicated than raising your prices or increasing your profit margins.
Every business is different—different products, different customers, different market share—so it makes sense that there isn’t a one-size-fits-all pricing strategy. So how do you make the most out of your sales without alienating a potential customer? And how does your pricing align with the brand identity you want to convey?
Read on for our full guide on how to price your product or service, including 12 of the most common pricing strategies and real-life examples you can learn from
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