Healthifs Ltd, a leading producer of Aloe Vera juice for fitness consumers,
decided to join together with a Fitness center, "Fat to Fit“. The new company, Fitness
Up", would help the existing companies to extend their markets as goodwill of both
would be encashed Identify this type of relationship.
©
a Horizontal merger
b Vertical merger
c Product extension
d Market extension
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Answer:
I think d)market extension
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