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What is the function of wholesaler..??
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A wholesaler purchases the goods from manufacturer in bulk quantity and re-sells it to retailers in small quantity. Wholesalers occupy a pivotal place in the marketing channel set-up. In most cases they perform several critical functions invaluable to the smooth flow of goods, ownership, finance, and information.
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1
Answer:
Answer:
A wholesaler purchases the goods from manufacturer in bulk quantity and re-sells it to retailers in small quantity. Wholesalers occupy a pivotal place in the marketing channel set-up. In most cases they perform several critical functions invaluable to the smooth flow of goods, ownership, finance, and information.
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