homophones help, manufacturer,
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Answer:
Being aware of the many homophones than can be used in business is very important.
Imagine this scenario.
It’s Monday morning and you receive an e-mail from your project leader about the new robotics line:
Hi,
Hope you had a great weekend. Just letting you know that we’ve chosen steal for the new design. Trust you’re on board.
So, now you’re re-reading the e-mail, for the third time, and wondering if your colleague is a shameless thief who has now left a record of his intent to copy a competitor’s design. You’re thinking that if this is the case, he really should pay attention to his grammar and remember to include the to next time. Then, your common sense sinks in and you realize that he actually meant to write the word steel and was innocently referring to the commodity metal from which the radiators will be made.
Your fictional colleague most likely allowed his word processing software to select the incorrect homophone during a spellcheck run. Steal and steel are pronounced identically but have completely different meanings, hence the entire context of the e-mail could be totally misinterpreted.